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New Online Course

The Exit Playbook 

Build smart now & sell for more later

You'll learn how to:

Think like a buyer—know what drives your value

Understand how deals happen—and spot opportunities early

Identify which levers to pull that will really move the needle

Spot hidden risks that could tank your valuation

Time your exit strategically to maximize your sale

THE BEST INVESTMENT YOU CAN MAKE

“Alexis was an amazing sounding board and resource when it came to selling my media business, The Neuron. She made crucial connections and helped me position the business for a clean and meaningful sale." 

Sold a content business

Easily the Biggest ROI of Any Course You'll Ever Take

Do the math. This is worth it.

Implement the ideas from this course, and you'll position your business to sell for millions more.

That'd mean more money for your family, taking that trip you dreamed about, and setting you up for retirement.

Your exit-ready business will attract more bidders, which is the best way to drive up your sale price.

Only spend energy and resources on differentiators buyers care about.

“I always knew I wanted to sell someday, but I  had no idea where to begin. That changed when I started following Lexi, purchased her course... Discovering They Got Acquired was a complete game changer.”

Sold a community company

Before vs. After:
The Exit-Ready Founder

Before: Building blind, hoping it'll be valuable

No idea what your business is worth or why


Scrambling to get "deal ready" when buyers appear


Waiting until you're ready to sell to think about exit


Thinking a successful business = a sellable business


The M&A process feels mysterious and intimidating


Accepting the first decent offer

After: Building strategically with value in mind

Knowing your valuation and which levers matter most


Always exit-ready when opportunity knocks


Making moves today that add millions tomorrow


Understanding what actually makes buyers pay a premium


Understanding exactly how deals happen


Creating competition and negotiating from strength

Meet Your Guide

Hi! I'm Lexi Grant, founder of They Got Acquired.

I sold two businesses—one in 2015 and another in 2021.

Since then, I've learned from hundreds of founders who've sold successfully, talked with hundreds of founders who want to sell, and absorbed insights from our advisor and broker partners.

I've distilled those learnings into this course—the guide I wish I had before I sold. And because I'm a founder just like you, I explain M&A concepts in layman's terms that are easy to understand and apply.

I'm passionate about helping founders achieve the exit you deserve. Let's go for it—together.

330
+

Sellers mentored and guided

300
+

Exit success stories studied

2

Businesses sold personally

“I sold my business back in 2022, and I can't imagine how I possibly could have started, let alone successfully navigated that process, without Alexis's expert help and assistance.”

Sold a content company

What You Can Expect in This Course

More specifics on what you'll learn:

Which levers most impact on sale price, so you can focus your energy wisely


Real stories from founders who sold, plus mistakes they wish they'd avoided


What buyers really care about, so you don't waste your time on the wrong things


How to identify and fix the dependencies that tank valuations


How to know if you're truly ready to sell, and tips for choosing the best timing


Details of M&A mechanics, including the sale process and due diligence


How most founders find buyers, plus the best approach for your situation


Which professionals you need on your team, and exactly how to find them


Templates and checklists to guide your action plan


Exit Advice Shouldn't Require a VC network

All founders deserve exit-planning support, not just those aiming for billion-dollar deals.

This course is for you if:

Not everyone's chasing a unicorn exit. Smaller exits can be just as life-changing.

And that's what you deserve! So you're building with a sale in mind, even if it's 2-5 years away.

After pouring years of your life into building this business, it would be brutal to leave money on the table.

Because nobody knows what they're doing when selling a business for the first time.

What People Say

"We feel lucky to have connected with They Got Acquired and their treasure trove of resources.

After interviewing 13 different brokers, we chose [a broker TGA recommended] and could not be happier that we did."

Agency founder who sold

"The M&A industry can be intimidating—lots of jargon and gatekeeping.

They Got Acquired cuts through all of that and makes exit planning straightforward for everyday founders."

M&A advisor

“You have no idea the role you played in instilling some much-needed confidence in me that we could sell our business.

Happy to report that we ended up with a deal we never could've imagined possible." 

Sold her business

Get the Exit You Deserve

Join us! Build intentionally toward your dream outcome.

THE COURSE

$999

All of our video modules, audio supplements, templates and checklists — about X hours of instruction + bonuses.

THE COURSE + 1:1 STRATEGY SESSION

$1,299

Everything in the course, plus spend an hour 1:1 with Lexi discussing strategy for your specific business.

Risk-free, 14-day money-back guarantee. No questions asked!

Not satisfied? Our belief in the effectiveness of this course is so strong, we offer a full refund within 14 days.

Frequently Asked Questions

Will this course help me if I want to sell soon?

Yes! Even if you don't have time to make a lot of changes to your business, this course will help you understand what drives value in your business, how to make it attractive to buyers, and how to make the most of the sale process.

What if I don't want to sell for another 2-5 years?

That's a great place to be! You have time to make optimizations that will set you up to sell for more, and we tell you exactly what those optimizations should be. 

How is the course delivered?

We share ideas through videos, slides, audio interviews, video interviews, templates and checklists. You'll log into Teachable to access it.

I know nothing about M&A. Will I be able to keep up?

For sure! This course is meant for founders like you. Everything's explained in easy-to-understand terms. M&A doesn't have to be intimidating. Our mission is to make it accessible for you.

Can several people on my team get access?

Sure! We offer discounts for multiple seats. Email us and we'll get you set up: team@TheyGotAcquired.com.

Can I add a strategy call later?

Sure, you can request a strategy call later. But if you purchase one when you buy the course, you'll get the best price.

How long will it take me to finish the course?

The core of the course takes about X hours. You'll also have the option of enjoying X hours of bonus content.

Will this course really help me sell for millions more?

Absolutely! The cool thing about making improvements in your business is they come back to you in multiples. As an easy example, say you add $500k in EBITDA to the business, and businesses in your industry typically sell for 5x EBITDA. You'll sell for $2.5M more than you would have originally!

I'm not sure my business is sellable. Can you help?

Absolutely. We'll review what makes a business unsellable, and how to make changes in your company so you *can* sell.

I've sold a business before. Is the course a fit for me?

You'll likely still get value from walking through how each of the levers that affect business value are impacting your current business. In other words, this might be the nudge you need to really get exit-ready. Meanwhile, the modules on how sellers find buyers and what the sale process looks like might not be novel for you.

Is this course on-demand?

You bet! You can take it on your own time, whenever you want. All in one sitting, or broken down into pieces. Some interviews are in audio format too, so you can listen on the go.

I have more questions!

Email us and we're happy to help: team@TheyGotAcquired.com.

Build Intentionally Toward Your Sale

Your future (exited) self will be so glad you did.

See you inside!